Seonghwa, the eldest member of K-pop boy group ATEEZ, made his runway debut at Isabel Marant’s Fall/Winter 2025 show during Paris Fashion Week (PFW).
The 26-year-old singer showcased a chic outfit featuring black trousers, a black blazer layered over a flashy silver shirt, and a collared shirt. His look blended the label’s signature style with a New Wave edge, and he confidently completed the ensemble with heels as he strutted down the runway.
Leading up to the debut, Seonghwa had teased the moment on his Instagram, posting a series of photos with captions such as “Walking in Paris” and later sharing an image from behind of what appeared to be his runway outfit, captioned “Soon to debut.”
After the show, the K-pop star posted images of his runway debut and backstage moments. He also shared a heartwarming post-runway video where he embraced and celebrated with the French fashion designer and the brand’s creative director, Kim Bekker. He captioned the video, “Walking my dream into reality.”
Seonghwa’s runway appearance marked a significant milestone in his fashion journey, as he had previously made his first PFW guest appearance at Isabel Marant’s Spring/Summer 2025 show last October.
He was also featured alongside supermodel Kate Moss in the Spring/Summer 2025 advertising campaign, marking the first time the designer has enlisted a K-pop star for her men’s collection.
“Isabel’s first meeting with Seonghwa in Los Angeles sparked an immediate connection, as he wholly encapsulates the free-spirited essence of Marant Homme. Known for his unique style and influence within the K-pop universe, Seonghwa brings a fresh yet relaxed energy to the campaign, making him an ideal ambassador,” the fashion brand’s statement read.
The campaign, photographed in Paris, highlights Seonghwa’s unique style and growing influence within the K-pop industry.
Other members of ATEEZ attended other prestigious fashion events this year. ATEEZ’s leader Hongjoong attended two major shows that season: the Paul Smith Autumn/Winter 2025 menswear show on January 22, where he wore a striking green ensemble, and the Jacquemus Autumn/Winter 2025 show on January 26, where his outfit blended high fashion with street style.
On March 5, Wooyoung made a bold fashion statement at PFW, attending the Courrèges Autumn/Winter 2025 runway show in an all-leather ensemble featuring a black oversized moto jacket, leather pants, chunky boots, and silver hoop earrings. His eyebrow piercing added to his rebellious, edgy vibe, proving his willingness to experiment with fashion.
San also made an impact at Milan Fashion Week, attending the Dolce & Gabbana Fall/Winter 2025 show on the first day of March, where he donned a chic black suit and a white shirt.
